Basic marketing : a marketing strategy planning approach / William D. Perreault, Joseph P. Cannon, E. Jerome McCarthy
Material type:
TextPublication details: Boston : McGraw-Hill Irwin, cop. 2009Edition: 17. edDescription: 758 s. : illISBN: - 9780071281041
- 658.8
- HF5414 .P47 2009
- Qbl
| Item type | Current library | Call number | Status | Date due | Barcode | |
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Books
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Kwara State University Library | HF5414.P47 2009 (Browse shelf(Opens below)) | Available | 004117-01 | ||
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Books
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Kwara State University Library | HF5414.P47 2009 (Browse shelf(Opens below)) | Available | 004117-02 |
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| HF5413 .G74 2015 Green advertising and the reluctant consumer | HF5413.W36 2011 Green supply chain management : product life cycle approach / | HF5413.W36 2011 Green supply chain management : product life cycle approach / | HF5414.P47 2009 Basic marketing : a marketing strategy planning approach / | HF5414.P47 2009 Basic marketing : a marketing strategy planning approach / | HF5414.6 .S75 2014 Strategic business decisions. | HF5414.6 .S75 2014 Strategic business decisions. |
Includes index.
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