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Media management and economics research in a transmedia environment : papers from the 2012 Broadcast Education Association research symposium / symposium chair [and] edited by Alan B. Albarran.

Contributor(s):

Material type: Text

TextSeries: Electronic media research seriesPublisher: New York, NY : Routledge, Taylor & Francis Group, 2013Description: xv, 278 pages : illustrations ; 24 cmContent type:

text

Media type:

unmediated

Carrier type:

volume

ISBN:

9780415818155 (hardback)

Subject(s):

DDC classification:

302.23 23

LOC classification:

P96.M34 .M38 2013

Contents:

Media management and economics research from senior scholars -- MME research from junior scholars -- Latin American and Hispanic MME research -- Media management issues for new media/transmedia.

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Holdings
Item type	Current library	Call number	Status	Barcode
Books	Kwara State University Library	P96.M34 .M38 2013 (Browse shelf(Opens below))	Available	015939-03
Books	Kwara State University Library	P96.M34 .M38 2013 (Browse shelf(Opens below))	Available	015939-04
Books	Kwara State University Library	P96.M34 .M38 2013 (Browse shelf(Opens below))	Available	015939-05

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Previous	P96 .J46 2010 The media studies reader /	P96 .J46 2010 The media studies reader /	P96.L342 .I53 2006 Indigenous language media in Africa /	P96.M34 .M38 2013 Media management and economics research in a transmedia environment : papers from the 2012 Broadcast Education Association research symposium /	P96.M34 .M38 2013 Media management and economics research in a transmedia environment : papers from the 2012 Broadcast Education Association research symposium /	P96.M34 .M38 2013 Media management and economics research in a transmedia environment : papers from the 2012 Broadcast Education Association research symposium /	P96.P75 .H37 2013 A cognitive psychology of mass communication /	Next

"Consists of papers presented at the 2012 Research Symposium held in conjunction with the annual convention of the Broadcast Education Association"-- Introduction.

Includes bibliographical references and index.

Media management and economics research from senior scholars -- MME research from junior scholars -- Latin American and Hispanic MME research -- Media management issues for new media/transmedia.

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