Consumer behavior : building marketing strategy / Del I. Hawkins, David L. Mothersbaugh

By: Contributor(s): Material type: TextTextPublication details: Boston : McGraw-Hill/Irwin, cop. 2010 [dvs. 2009]Edition: 11. edDescription: xxii, 778 s. : ill. + 1 CD-ROMISBN:
  • 9780071288415 (hft.)
  • 9780070171008 (international student ed.)
Subject(s): DDC classification:
  • 658.834 22 (machine generated)
LOC classification:
  • HF5415 .H39 2010
Other classification:
  • Qblbmd
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Item type Current library Call number Status Date due Barcode
Books Books Kwara State University Library HF5415.H39 2010 (Browse shelf(Opens below)) Available 003985-01

Tidigare uppl. av: Del I. Hawkins, David L. Mothersbaugh, Roger J. Best

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