000 | 01833cam a2200373 i 4500 | ||
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001 | 17540064 | ||
003 | OSt | ||
005 | 20210930195440.0 | ||
008 | 121126s2013 nyua b 101 0 eng | ||
010 | _a 2012042130 | ||
020 | _a9780415818155 (hardback) | ||
040 |
_aDLC _beng _cDLC _erda _dDLC |
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042 | _apcc | ||
050 | 0 | 0 |
_aP96.M34 _b.M38 2013 |
082 | 0 | 0 |
_a302.23 _223 |
245 | 0 | 0 |
_aMedia management and economics research in a transmedia environment : _bpapers from the 2012 Broadcast Education Association research symposium / _csymposium chair [and] edited by Alan B. Albarran. |
264 | 1 |
_aNew York, NY : _bRoutledge, Taylor & Francis Group, _c2013. |
|
300 |
_axv, 278 pages : _billustrations ; _c24 cm. |
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336 |
_atext _2rdacontent |
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337 |
_aunmediated _2rdamedia |
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338 |
_avolume _2rdacarrier |
||
490 | 0 | _aElectronic media research series | |
500 | _a"Consists of papers presented at the 2012 Research Symposium held in conjunction with the annual convention of the Broadcast Education Association"-- Introduction. | ||
504 | _aIncludes bibliographical references and index. | ||
505 | 0 | _aMedia management and economics research from senior scholars -- MME research from junior scholars -- Latin American and Hispanic MME research -- Media management issues for new media/transmedia. | |
650 | 0 |
_aMass media _xManagement _vCongresses. |
|
650 | 0 |
_aMass media _xEconomic aspects _vCongresses. |
|
650 | 0 |
_aConvergence (Telecommunication) _vCongresses. |
|
700 | 1 |
_aAlbarran, Alan B., _eeditor of compilation. |
|
710 | 2 | _aBroadcast Education Association (U.S.) | |
906 |
_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg |
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942 |
_2lcc _cBK |
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999 |
_c5620 _d5620 |