| 000 | 01099nam a22003497a 4500 | ||
|---|---|---|---|
| 001 | 11357751 | ||
| 003 | LIBRIS | ||
| 005 | 20210930195158.0 | ||
| 008 | 090326s2009 xxu|||| |00| ||eng c | ||
| 020 | _a9780071281041 | ||
| 035 | _a(OCoLC)ocn316321937 | ||
| 040 |
_aDEBSZ _erakwb _bger _cLC _dSha |
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| 050 | 4 |
_aHF5414 _b.P47 2009 |
|
| 080 | _a658.8 | ||
| 082 | 0 | _a658.8 | |
| 084 |
_aQbl _2kssb/8 (machine generated) |
||
| 100 | 1 | _aPerreault, William D. | |
| 245 | 1 | 0 |
_aBasic marketing : _ba marketing strategy planning approach / _cWilliam D. Perreault, Joseph P. Cannon, E. Jerome McCarthy |
| 250 | _a17. ed. | ||
| 260 |
_aBoston : _bMcGraw-Hill Irwin, _ccop. 2009 |
||
| 300 |
_a758 s. : _bill. |
||
| 500 | _aIncludes index. | ||
| 650 | 0 |
_aMarketing _xManagement. |
|
| 650 | 7 |
_aMarketing management _2shbe |
|
| 700 | 1 |
_aCannon, Joseph P. _4aut |
|
| 700 | 1 |
_aMacCarthy, E. Jerome. _4aut |
|
| 942 |
_2lcc _cBK |
||
| 999 |
_c5346 _d5346 |
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