| 000 | 00646nam a22001937a 4500 | ||
|---|---|---|---|
| 008 | 240605b |||||||| |||| 00| 0 eng d | ||
| 020 | _a9780367516666 -hbk | ||
| 050 |
_aHF5415.C5.R47 2021 _b021354 |
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| 100 | _aHu, Zuohao (ed.), | ||
| 245 | _aRESEARCH Frontiers on the International Marketing Strategies of Chinese Brands | ||
| 260 |
_aNew York: _bRoutledge, _c2021 |
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| 300 |
_a431p.: _bIncludes bibliographical references at the end of each chapters |
||
| 440 | _aChina Perspectrives | ||
| 650 |
_aMarketing- _vChina |
||
| 650 |
_aProduct management- _vChina |
||
| 700 | _aChen, Xi (ed) & | ||
| 700 | _aYang, Zhilin (ed.) | ||
| 942 | _cBK | ||
| 999 |
_c10114 _d10114 |
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