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	1.	Persuasive advertising [Elektronisk resurs] : evidence-based principles / J. Scott Armstrong by Armstrong, J. Scott Material type: Text; Format: available online Publication details: New York : Palgrave Macmillan, cop. 2010 Online resources: Table of Contents / Abstracts Tillg�ng f�r G�teborgs universitet / Online access for the University of Gothenburg Tillg�nglig f�r anv�ndare inom Stockholms universitet Palgrave Connect eBooks Business & Management Collections:Full Text Tillg�nglig f�r anv�ndare inom H�gskolan i J�nk�ping / Restricted access Palgrave Connect:Full Text Availability: Items available for loan: Kwara State University Library (2)Call number: HF5822 .A76 2010, ... Place hold Add to cart (remove)
	2.	Fall of PR and rise of advertising Stefan Engeseth by Engeseth, Stefan, 1965- Material type: Text; Format: print Language: English Original language: Swedish Publication details: Stockholm : Stefan Engeseth Publishing, 2009 Availability: Items available for loan: Kwara State University Library (4)Call number: HF5823 .E64 2009, ... Place hold Add to cart (remove)

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