Kim Sheehan; Lucy Atkinson; Elizabeth M Tucker; Ioannis Kareklas; Hsuan-Hsuan Ku; All authors
Green advertising and the reluctant consumer
- London : Routledge/Taylor & Francis Group 2015
- x, 135p.
9781138016545 - HB
1. Green marketing. --3. Werbung --2. Öko-Marketing