TY  - BOOK
AU  - Powell,Helen
AU  - Brierley,Sean
TI  - The advertising handbook
T2  - Media practice
SN  - 9780415423120 (hardback : alk. paper)
AV  - HF5823 .P49 2008
U1  - 659.1 22
PY  - 2008///
CY  - London, New York
PB  - Routledge
KW  - Advertising
KW  - Handbooks, manuals, etc
N1  - Rev. ed. of: The advertising handbook / Sean Brierley. 2nd ed. 2002; Includes bibliographical references and index
ER  -