Book marketing and promotion : handbook of good practice /
Hans M. Zell
- Oxford : International Network for the availabiblity of Scientific Publications (INASP), 2000
- 366 s. ; 30 cm
0952298996 (pbk) ; �35.00 : CIP entry (Jul.)
Bokmarknaden Publicering Books--Marketing Publishers and publishing--Marketing Publishers and publishing Book industries and trade Books Marketing Publications Bookselling