Bittner, John R.,  1943- <br/><br/>
Mass communication, an introduction / 
John R. Bittner. 
 - 5th ed. 
 - Englewood Cliffs, N.J. :  Prentice Hall,  c1989. 
 - xxiii, 440 p. :  ill. (some col.) ;  26 cm. 
<br/><br/> Includes indexes. 
<br/><br/>Bibliography: p. 411-414. 
<br/><br/><label>ISBN: </label>013559071X :  $21.00 
<br/><br/><label>LCCN: </label>88025499  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mass media.
<br/><br/><label>LC Class. No.: </label>P90  / .B515 1989 
<br/><br/><label>Dewey Class. No.: </label>001.51