TY - BOOK AU - Cateora,Philip R. AU - Gilly,Mary C. AU - Graham,John L. TI - International marketing SN - 9780073380988 (alk. paper) AV - HF1416 .C375 2009 U1 - 658.8/4 22 PY - 2009/// CY - Boston PB - McGraw-Hill Irwin KW - Export marketing KW - International business enterprises N1 - Includes bibliographical references and indexes UR - http://www.loc.gov/catdir/toc/ecip0826/2008036578.html ER -