Hu, Zuohao (ed.), RESEARCH Frontiers on the International Marketing Strategies of Chinese Brands - New York: Routledge, 2021 - 431p.: Includes bibliographical references at the end of each chapters - China Perspectrives . ISBN: 9780367516666 -hbk Subjects--Topical Terms: Marketing---ChinaProduct management---China LC Class. No.: HF5415.C5.R47 2021 / 021354