Health communication message design : (Record no. 6826)

MARC details
000 -LEADER
fixed length control field 02055cam a22003014a 4500
001 - CONTROL NUMBER
control field 16923465
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20210930200717.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 110817s2012 caua b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2011027015
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781412986557 (pbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 1412986559 (pbk.)
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)ocn713186167
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency YDX
-- BTCTA
-- YDXCP
-- MMU
-- DLC
042 ## - AUTHENTICATION CODE
Authentication code pcc
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number RA423.2
Item number .H423 2012
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 362.101/4
Edition number 23
245 00 - TITLE STATEMENT
Title Health communication message design :
Remainder of title theory and practice /
Statement of responsibility, etc. editor, Hyunyi Cho.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Thousand Oaks, Calif. :
Name of publisher, distributor, etc. SAGE Publications,
Date of publication, distribution, etc. c2012.
300 ## - PHYSICAL DESCRIPTION
Extent xvi, 277 p. :
Other physical details ill. ;
Dimensions 24 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Theory-based message design -- From psychological theory to message design: lessons from the story of gain-framed and loss-framed persuasive messages -- Integrative model of behavioral prediction as a tool for designing health messages -- Health risk message design using the extended parallel process model -- Using emotional appeals in health messages -- Designing inoculation messages for health communication campaigns -- Using narratives to promote health: a culture-centric approach -- Audience-centered message design -- Cultural variance framework for tailoring health messages -- Communication theory of identity as a framework for health message design -- Religiosity, spirituality, and the design of health communication messages and interventions -- Addressing health literacy in the design of health messages -- Addressing fatalism with health messages -- Designing messages for individuals in different stages of change -- Designing high sensation value messages for the sensation seeking audience.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Communication in public health.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Cho, Hyunyi.
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 1
e ecip
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Library of Congress Classification     Kwara State University Library Kwara State University Library   2018-09-26   RA423.2 .H423 2012 005411-01 2018-09-26 2018-09-26 Books
    Library of Congress Classification     Kwara State University Library Kwara State University Library   2018-09-26   RA423.2 .H423 2012 005411-02 2018-09-26 2018-09-26 Books
    Library of Congress Classification     Kwara State University Library Kwara State University Library   2018-09-26   RA423.2 .H423 2012 005411-03 2018-09-26 2018-09-26 Books
    Library of Congress Classification     Kwara State University Library Kwara State University Library   2018-09-26   RA423.2 .H423 2012 005411-04 2018-09-26 2018-09-26 Books