The advertising handbook /
The advertising handbook /
Allen, Chris
- London ; New York : Routledge, 2008
- xi, 247 p. : ill. ; 24 cm.
- Media practice .
- Media practice. .
Rev. ed. of: The advertising handbook / Sean Brierley. 2nd ed. 2002.
Includes bibliographical references and index.
9780415423120 (hardback : alk. paper)
2008047678
Advertising--Handbooks, manuals, etc.
HF5823 / .P49 2008
659.1
Rev. ed. of: The advertising handbook / Sean Brierley. 2nd ed. 2002.
Includes bibliographical references and index.
9780415423120 (hardback : alk. paper)
2008047678
Advertising--Handbooks, manuals, etc.
HF5823 / .P49 2008
659.1